The Essence of Sumsaara:
- Handcrafting the products in America thus maintaining the integrity of the products and providing income to local families
- Using eco-friendly materials as far as possible. Always striving to find the best environmentally responsible solution possible whether it is the product, accessories or packaging
- Coming up with products which push boundaries - bring excitement, delight, fun, beauty and functionality all at one time
- Maintaining high standards of business and professional ethics. Providing excellent customer service and establish a rapport with people
- Connecting with other women artists and collaborating with their ideas and services